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Sioux City Westside Connection

Sioux City Westside Connection

Become a Coach

If you believe you have what it takes to be a GREAT COACH, join today!

Coach's Job Description

(courtesy of PCA

As coaches, you determine the kind of experience our athletes have with sports. We are committed to the principles of Positive Coaching Alliance (PCA). We expect you to be a Double-Goal Coach, who strives to win (one goal), while pursuing the more-important goal of teaching life lessons through sports. PCA’s DoubleGoal Coach Job Description includes:

Model and teach your players to Honor the Game.

  • I Teach ROOTS – respect for Rules, Opponents, Officials, Teammates, and one’s Self.
  • l Hold a parent meeting and distribute PCA’s Parent/Guardian Letter to help parents Honor the Game.
  • l Appoint a parent to be “Culture Keeper” for the team.
  • l Drill Honoring the Game in practice.
  • l Seize teachable moments to talk with players about Honoring the Game.

Help players pursue mastery of their sport, not just scoreboard wins.

  • l Teach players the ELM Tree of Mastery (Effort, Learning, and bouncing back from Mistakes).
  • l Use a “Team Mistake Ritual” (like “Flushing Mistakes”) to help players quickly rebound from mistakes.
  • l Reward effort, not just good outcomes. Recognize players even for “unsuccessful” effort.
  • l Encourage players to set “Effort Goals” tied to how hard they try.

Fill your players’ Emotional Tanks.

  • l Use encouragement and positive reinforcement as your primary method of motivating.
  • l Achieve the “Magic Ratio” of five positive reinforcements to each criticism or correction.
  • l Use the “Buddy System” to teach players to fill each others’ Emotional Tanks.
  • l Learn to give “Kid-Friendly Criticism,” such as criticizing in private, asking permission, using the Criticism Sandwich, and avoiding criticism in non-teachable moments.

Have conversations with your players at every practice and game.

  • l Review Honoring the Game, the ELM Tree and the Emotional Tank throughout the season.
  • l Ask questions and encourage players to speak and contribute during team meetings.
  • l Use PCA’s Talking Points e-mail series to guide discussions with your players.

Your adopting these philosophies and actions will contribute to a positive, character-building youth sports experience for all the children our organization serves. Thank you for all your time and effort!
For more Resources, visit: For more information on Positive Coaching Alliance

If you are interested in coaching with Westside Connection please contact our President Charlie Silvas at 712-253-0319.

All coaches must complete and Background Check and PCA Double-Goal Coach Certification before you can step on the court or field. 

Once you have completed these to steps then you can register online.  To Register as a Coach you first have to make sure you are a registered user on the website.  To do that click on Register in the upper right hand corner of the website and complete the registration.

Once you are a registered user of the website and you are logged in you can click on "My Account" in the right hand corner of the website and then go to the Volunteer tab on the left side of the page.   You will then click on the "Find Volunteer Roles" button on the top right corner of the page, chose the sport you would like to coach and then the grade and complete all information.  If you have any questions please do not hesitate to shoot us an email at [email protected].


Published on Sep 5, 2013

Jim Thompson is founder of Positive Coaching Alliance, a nonprofit dedicated to using sports to develop Better Athletes, Better People. An Ashoka Fellow, Jim has written nine books including Elevating Your Game: Becoming A Triple-Impact Competitor. He is a faculty member in Stanford University's Continuing Studies Program where he teaches courses in coaching, leadership and sport & spirituality.

Youth sports is dominated by a win-at-all-cost mentality that leads to undesired and sometimes tragic results. Jim Thompson articulates a powerful competing vision powered by a growing movement to make youth sports a "Development Zone" to develop Better Athletes, Better People, which, with 40 million youth playing sports, will have far-reaching positive impacts on our country.


Westside Connection
Westside Connection, PO Box 3291
Sioux City, Iowa 51101

Phone: 712-253-0319
Email: [email protected]
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